Pay TV

Zambia's TopStar Communications Struggling To Sustain Operations -Reports

Zambia's digital pay-TV station, TopStar is reportedly struggling to raise enough funds to repay the US$273-million loan that it had received from China for Zambia's digital migration project. In the midst of increasing competition in Zambia's digital TV market, it is understood that TopStar is barely making enough to sustain its operations.

A source within TopStar Communications told ITWeb Africa that the company is battling to roll out its network of transmitters across Zambia, despite previous promises of coverage by December 2018.

He noted that Topstar is not generating enough revenue to run a proper operation and at the same time start paying back the loan that Zambia's government got from China.

Speaking to the media recently, TopStar's Vice President Cliff Sichone said that the company is still young and had only been in Zambia for two years.
He said that while the company is "faring well" against increasing competition, he acknowledged that the generation of revenue remains critical.

Sichone added that Topstar is moving in the right direction and is changing traditional TV to a more considerable extent.

TopStar is a collaborative venture between the Zambia National Broadcasting Corporation (ZNBC) (40% shareholder) and China's StarTimes (60% shareholder).

TopStar competes against DStv, GOtv, Zuku, Kwese, and Muvi television, among other pay-TV operators.

 

Credit: This article originated from www.itwebafrica.com





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